June 11, 2020 | 11:30 am | Via Zoom
Boost Your Business Profile, and Your Business, with LinkedIn
Julie Perry has presented on digital marketing topics at all six of our Superyacht Summits since 2013. Her LinkedIn presentation from 2019 was probably one of the most talked about presentations yet. She'll be joining us on Thursday, June 11 for an encore of her presentation on how to maximize your use of this effective platform to promote yourself and your business.
Here is what's on the agenda:
- Get tips for updating your Personal LinkedIn Profile to attract more business - or even get recruited for a job
- Learn the most effective ways to use LinkedIn for content and brand marketing at your company
- Find out what options exist for using LinkedIn Advertising to target business prospects
- Learn how to optimize both your Company and Personal LinkedIn Profiles for Search (yes, LinkedIn SEO is a thing)
- See examples of effective and engaging content and how to create it yourself
- Find out how to get under the "Analytics Hood" to see how your Personal and Business Profiles are performing
Julie Perry, Boardable
VP Marketing & USSA Board Marketing Co-Chair
With 18 years of online marketing experience under her belt, Julie Perry has expert-level knowledge in the digital marketing space. Most in the superyacht industry know Julie as the author of the book, The Insiders' Guide to Becoming a Yacht Stewardess. She also runs WorkOnAYacht.com, a digital-information website focused on attracting and providing guidance to entry-level superyacht crew. With both agency- and brand-side experience, Julie has served as a marketing executive and as a digital marketing consultant for a number of tech- and marine-industry companies.
A member of the USSA since 2013, Julie was recently elected to the USSA Board of Directors as the Marketing Co-Chair. She is a frequent speaker on marketing topics at marine-industry events, and her LinkedIn Presentation was a huge hit at our 2019 Superyacht Summit. Weve asked her to do an encore of that presentation in this webinar.
Julie currently serves as the VP of Marketing at Boardable, a SaaS company that makes board management software. Find Julie on LinkedIn: linkedin.com/in/julieperry
This educational webinar is sponsored by:
Safe Harbor Marinas is the largest owner and operator of marinas in the United States. We are dedicated to providing the highest standards of "best in class" excellence in quality and customer service across our portfolio of inland and coastal properties. Safe Harbor Marinas has decades of industry experience and a proven history in acquisitions, management and partnership strategies. As owners and operators, we take a long term view on marina ownership and are committed to sustained growth. We actively engage with marina owners who wish to monetize their ownership and to sell their marina(s) to Safe Harbor, or roll over their equity ownership position on a tax efficient basis, becoming a long term portfolio partner in Safe Harbor. Additionally, on a selective basis, we will also provide third party management or redevelopment expertise and capital to marina owners. Furthermore, we have an unwavering reputation for integrity, principled business practices, and delivering on our commitment. We are driven by these core values and in our experience, people will do business with those they like and trust, and those who share the same values. It is our sincere hope that when seeking an investment partner, buyer or manager of your marina portfolio, you will consider the reputation and expertise of Safe Harbor Marinas.