John Mann
“The magic is, if we all get together we can make a difference.” The conversation over a glass of wine that sparked the USSA.
Why I became a founding member
To attract like-minded companies to join and establish the USSA, so as to advocate on behalf of superyachts with U.S. regulators at the city, state, and federal level — and to network with other maritime companies focused on the superyacht industry.
What I'm most proud of from the early years
Advocacy efforts with Customs & Border Protection, the Coast Guard, and the State Department established relationships and subsequently made it easier for foreign-flagged yachts to enter and cruise in U.S. waters. It clarified the regulations for both the yacht and the correct B-2 visas for crew members.
Rapid membership growth also provided funding for marketing to establish USSA's brand in the superyacht market. At the same time, members used networking events to offer their products and services to the yachts.
What the USSA brought to my business
Captains and crew became aware of — and greatly appreciated — the advocacy efforts provided by the USSA, and that translated to loyalty to Bluewater and the ongoing purchase of its products and services.
What I'd like to see in the coming years
To continue to be a strong voice for its member companies and advocate for the superyacht market globally, while maintaining solid relationships with relevant government agencies at all levels.
What sets the USSA apart
Unlike most trade organizations, where the salaried managers do most of the work, the USSA lets members who want to get involved and advocate on industry issues do so — and make a difference.

